What is BIMI?

BIMI is an acronym that stands for Brand Indicators for Message Identification. This new kind of email specification, backed by Google, Mailchimp and Sendgrid, offers the ability to attach your brand and logo to the emails you send. Similar to DMARC and DKIM, it is an authentication method which includes the brand and logo of a company within an email to establish the email as genuine.

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• SPF
• DKIM
• DMARC
• Email authentication